How much does it cost to hire a product photographer?

There are four ways you can pay for product photography: by the hour by the day by the image, or by product. If you pay by the hour, expect the service to cost anywhere from $25 per hour to more than $500 per hour, although average rates range from $94 to $262.

What makes a good product photo?

Great commercial product photography can be an integral part of your business by showing your brand and its products under its best light. Great product photos will increase sales and boost brand awareness, which is especially important for small businesses that need every edge they can muster against bigger, wealthier competitors! The right product images can attract more customers, so don’t settle for just any Sydney product photographer; make sure you find someone with experience who can deliver high-quality product photos tailored to enhance your brand identity. Read our blog on the four product photography styles that can help you increase engagement.

How is product photography done?

With so many different options for lighting, it's important to think about which option best suits your product and environment. Lights can either be natural or artificial with the choice depending on what you want out of each one! You may also need some help deciding between fill-light vs bounce light. Just remember that whichever type is chosen will provide depth when capturing product photography images, while still being able provide warmth where needed through differing temperatures (temperatures vary from incandescent bulbs at 2700K down towards UV lamps.)

Why is product photography important?

Product photography is an essential component for any brand that strives to be successful. The images provide your customers with a clear idea of what they will receive and can speak volumes about the quality, durability or taste in something you offer them! A high-quality product image implies professionalism which creates good first impressions on potential consumers.

About You & Me

Hi, I’m Wenbo Zhao

If you value high-quality marketing photography and consider it a reflection of the quality of your own goods, services or brand…

If you recognise the value of having professional photographers and CGI artists crafting your product images, freeing your time for other aspect of your business…

If you know I’m not the cheapest option (nor the most expensive), but the one that delivers the best value for your marketing budget…

Then, we are a great fit!

We help local business owners and E-commerce entrepreneurs to achieve clarity of brand identity by producing creative images that inspire action and drive impact on the brand’s visual content online.

I am the founder of Wenbo Zhao Photography studio, a photography studio dedicate to serve local businesses in Sydney and E-commerce brands.

How I got into Photography

I got started when I first picked up my father’s Nikon D70 DLSR in 2006. I knew then that this was my passion. It only grew from there through the digital age as digital media fascinated me. Photography became my ultimate artistic medium for self-expressiong, and soon I started navigating through it as a career.

Over time, I grew from a digital artist to a director. Now, I focus on creating beautiful ads and CGI images for businesses who need stunning imagery to propel their marketing endeavours.

When it comes to commercial product photography, my approach is to be creative, inspired, and personal in trying to convey a brand’s unique personality.

Besides photography, I love to spend my time with my beautiful wife Yanni and swing a golf club whenever I can!

2006 - Where the journey started

I picked up my first DLSR from my father

2012 - Professional Photography of American （PPA）

Passed the certified professional photographer exam (PPA)

2018 - M.A. in Art Photography

Masters Degree in Art Photography from the Academy of Art University (San Francisco)

2019 - Australia Institute of Professional Photography （AIPP）

Active member of AIPP for Accreditation

2020- Still Life Academy

Editor of online CGI photography community

2020- Sydney Product Photography Studio

Started serving local retailers and business in Sydney

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Years of experience

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Commercial customers

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Projects in portfolio

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Brilliant specialists

Clients & Testimonials

Our clients love us! But don’t just take our word for it – read our testimonials!

I found Wenbo on Social Media and was immediately impressed with the quality of work he produced. I was looking for a professional product photographer who could help bring my new haircare brand (Wuli Grooming) to life, and Wenbo has done more than I could imagine. We agreed that the best way to capture lifestyle images for the brand was through CGI and the work produced was incredible. If you’re looking for an Australian-based photographer capable of showcasing your product and brand in the best light possible, Wenbo is highly recommended. Trust his creative process, give him a clear brief on your brand/product and watch him produce content that will make you stand out from the crowd. When it comes to photography, especially product photos, you do get what you pay for. I have to say that Wenbo is worth every penny.

Amadou Doumbia / Wuli Grooming

For anyone wanting their products online, you have like 0.02 seconds to make an impression before the scrolling continues, along with your sale. You want your products photographed by Wenbo Z because he will stop traffic, and give you that hard-earned client. I have been using Wenbo for my jewellery photography and it’s insane. I just give him the work, and he develops concepts based on my branding, then gives me style options. How hard is it to find creative genius these days? Not that hard now because you are reading a legit, Sydney based business owners review on Wenbo. I fully endorse and recommend Z for all your product photography and CGI work.

Daniel Cap / Object Maker-Customize Jeweller

I was extremely happy working with Wenbo and the outcome of the shoot. Wenbo is super fun and outgoing to work with. And he is also extremely determined to achieve the best results possible. I’d say he is one of the best photographers I have ever worked with!

Marie Petreski

I was very pleased with both Wenbo’s services and the photos he produced for my property styling company. He exceeded my expectations and delivered great images of our top designer’s works. I would highly recommend Wenbo Zhao Photography to other businesses.

Matt Gowen / Urban Chic Property Styling

I found Wenbo to be very responsive & professional in his approach to our project. Her was very easy to communicate with & the quality of his work exceeded my expectations. his knowledge and skills as a photographer shows in the very high standard of work he is capable of producing. We would have no hesitation in recommending Wenbo for anyone who needs a top class photographer

Lawrence Foon / Cre8live

Highly recommend Wenbo, very professional. Images are exceptional.

Diana Bou Mansour/ Lubov Skin Sydney

Wenbo was well priced, provided great high quality images and was easy to deal with from beginning to end. Highly recommend his services.

Anders Carlsson/ Narellan Pools

I’ve had the opportunity to work with Wenbo for the last 6 months as a photography intern/student. Wenbo is always well presented, organized, and punctual, and extremely respectful towards me and the clients he has worked with. He is an exceptional photographer with a great deal of knowledge & talent.

Keiran Clarke / Student intern

Let’s see how we can help you!

We’d love to join forces with you to discuss your marketing goals, product branding, or to hear your new seasonal promotion ideas. Let’s see how we can help you!

Let's discuss your project